Social Media Marketing – Tips & Strategies for Small Businesses

As of July 2024, 64% of the global population, approximately 5.17 billion active users, use social media platforms daily and spend an average of 2 hours on social media activities. Over the decades, social media marketing has been rapidly increasing. The massive growth has been highlighted from 2015 to the present after technology and competition […]
What Is Inbound Marketing?

What Is Inbound Marketing? Inbound marketing is a strategic approach to growing your organization’s online presence in the audience, generating meaningful needs, attracting them through valuable content, and building long-term relationships with valuable prospects that contribute to business results. It focuses on building brand awareness and solving the audience’s pain points, not on direct selling […]